Behavioral & Experimental Economics Research Lab (BEER Lab)
I founded and direct BEER Lab at Tecnológico de Monterrey, connecting behavioral and experimental economics research with teaching.
NudgeTEC
As Faculty Advisor, I support this SELEC–BEER Lab initiative, applying economics and psychology to improve well-being.
Pukllay
I direct this LACEA BRAIN–Tec project, offering free behavioral and experimental economics games for classrooms across Latin America.
Behavioral Economics for Effective Public Management
A course I created on behavioral economics for civil servants. It introduces behavioral insights in the context of effective public management.
Workshop of Experimental and Behavioral Economics of the Americas
I co-founded this virtual workshop as a space for research and discussion in experimental and behavioral economics across the Americas.
Luisito Conductual
A virtual assistant based on ChatGPT, designed to support students in my introductory behavioral economics courses at Tecnológico de Monterrey.